The Art of Positioning: Crafting a Killer Elevator Speech

WHEN:  April 20, 2013, from 1 – 4pm

WHERE:   Peter Davis Branding  422 Fawcett St. Baltimore, MD 21211

FEE:  $60 — Cash, check or Paypal   Coffee, tea and bottle water included.

TO REGISTER:   Email Peter — and I’ll give you more details and a little “homework.”

WHO SHOULD ATTEND?  Artists, leaders of small non-profits, entrepreneurs, and professionals in transition should attend. 8 attendees are ideal. Enough diversity to spark ideas and not so many that there isn’t time for everyone to get much needed undivided attention.

In this three-hour workshop attendees will learn how to elevate their story and make a compelling statement about their purpose, why it matters and what makes it unique.

WHY SHOULD YOU ATTEND:  The point of an elevator speech is to get an invitation to tell more. The strategy behind an elevator speech is to tell a compelling story with your audience as the protagonist.  I’ll help you to elevate your purpose and re-ignite your passion. Leave with clarity and confidence.


  • Pre-workshop homework
  • Individual and group exercises to help you:
  • Know yourself
  • Clarify what you do and how it works
  • Elevate your purpose
  • Declare your difference
  • Present with confidence

Louise Fishman: It’s Here – Elsewhere March 5, 2013 – April 5, 2013
Opening Reception: Friday, March 15, 2013  6pm – 8pm

The Artist will be present for the reception

Goya Contemporary is located at:

3000 Chestnut Ave.
Mill Centre 214

C. Grimaldis Gallery is pleased to present two solo exhibitions this spring: HIDENORI ISHII: IcePlants and FOON SHAM: Building the Natural. Both exhibitions open on Wednesday, April 3, 2013 with a reception from 6:00-8:00 p.m.

IcePlants is Hidenori Ishii‘s second solo exhibition at C. Grimaldis Gallery. His new work continues his investigation of integrating psychological and environmental systems into self-contained worlds. The paintings’ surfaces have a slick, sensuous quality; they contain both natural and man-made patterns, and suggest transformations, erosions, and constructions of improbable environments. The new paintings in particular respond to the destruction of Fukushima Daiichi nuclear plant in 2011, a consequence of both natural disasters and human error, and its ongoing impact on the landscape.

Ishii received his Master of Fine Arts degree from the Hoffberger School of Painting at the Maryland Institute College of Art. He now lives and works in Long Island City, NY and has exhibited in the Contemporary Museum in Baltimore, MD, the Delaware Center for the Contemporary Arts, and numerous galleries in New York including Sloan Fine Art, Ligne Roset, and Black and White Gallery. He also earned several prominent awards and was nominated for the Joan Mitchell Foundation MFA Fellowship in 2004.

Foon Sham makes his C. Grimaldis Gallery debut with Building the Natural, a solo exhibition of sculptures and drawings. With his preferred media of wood and paper, Sham explores the intersection between the natural and the man-made by using the forces of chance and intention to strike a delicate balance between control and chaos.

The centerpiece of Building the Natural is “Channel”, a life-sized cast iron sculpture that was previously installed on the Washington Mall in Washington, D.C. Sham has exhibited internationally with solo exhibitions in Hong Kong, Norway, and Australia. His artwork resides in the collections of the Hong Kong Museum of Art, the Museo De Arte Contemporaneo Ateneo de Yucatan in Mexico, and the corporate collections of PNC Bank, Freddie Mac Corp., and Sallie Mae Corp.

Sham is a professor of sculpture at University of Maryland, College Park. He received his Master of Fine Arts degree from the Virginia Commonwealth University, and is now based in Washington, D.C.

Youth As Resources, Baltimore’s youth-led grant making organization has funds available!

Youth (up to age 21) in Baltimore City and County who want to put their community building ideas into action are invited to apply for funding.  Grants range from $500 – $3,500 and are available for community organizing programs that are created and carried out by young people.

 Youth As Resources is offering grant seeker workshops on:

Tuesday, March 19 at 5:30 p.m.


Saturday, March 23 at 10:30 a.m.

 Applicants are required to attend one of the two workshops and must be represented by one or two youth and no more than one optional adultApplication deadline is on Friday, April 19 by 5:00 p.m. Registration is required and workshops may fill up. To register for a workshop and/or for more information, please call (410) 576-9551 or email

Tuesday, April 16, 2013 3:00 pm eastern /12:00 noon Pacific

Speaker:  Bonnie Massa, Massa & Company

Wonder what all the hype is about around web analytics? Thanks to Blue Avocado and American Nonprofits, you can join this overview of Google Analytics, a free web analytics tool that shows you how visitors are using your site. We will start with how to capture data on visitors and then hit the highlights of using Google Analytics to improve your website. This overview is for beginners and executives that want to know the value of the tool but not necessarily how to operate it . . . Click here to register free . . . offer closes March 15, 2013.

Another Free Webinar! Nonprofit Sustainability:  Making Strategic Decisions for Financial Viability
April 12, 2013  12:00 pm eastern/9:00 am pacific

Speakers:  Jan Masaoka, Blue Avocado and CEO of CalNonprofits, and Steve Zimmerman, Spectrum Nonprofit Services

Too often program goals are discussed separately from financial means, although we all know that both must be discussed together. Jan and Steve will present the methodology for doing so from the book they co-authored with Jeanne Bell: Nonprofit Sustainability: Making Strategic Decisions for Financial Viability. This model can be used as an adjunct to or substitute for traditional strategic planning. Click here to register free. Offer ends March 15.

Board Recruitment Time? Learn the Blue Ribbon Nominating Committee Technique
Wednesday, April 10, 2013 3:00 pm eastern/12:00 pm pacific

Speaker:  Jan Masaoka, Blue Avocado and CEO of CalNonprofits

Board recruitment discussions usually start with the tired question, “Who do we know?” Instead, let’s start with “What are the three most important things for the board to accomplish this year, and what kind of board members do we need in order to do so?” Tested successfully with hundreds of nonprofits, we’ll also tackle some difficult questions such as whether and how to recruit people of different races or educational backgrounds, whether to have clients or parents (or other direct beneficiaries) on the board, and whether to have fundraising or donation requirements. Based on the tested and popular Blue Ribbon Nominating Committee technique. Click here to register free . . . through March 15 only.

Brought to you Blue Avocado.